Monday, July 2, 2012

Rural Entrepreneurship Development in Liberalised Era



Rural Entrepreneurship Development in Liberalised Era 
by Amit Kumar Dwivedi (Edited By), Anita Sukhwal (Edited By)

ISBN : 9789380574318

Pages : 302

Year : 2012

Price : Rs. 695.00

About the Book
The Society for Advancement of Villagers’ Education and Rural Assistance (SAVERA) is consistently working towards the rural development and nation building. The forum encourages manifold developmental activities in the field of research. It is a consortium of professionals, research scientists, social scientists, reformists, technocrats, and agriculturists, which offers critical inputs on development of rural India. One of the objectives of SAVERA is to develop the literature on rural entrepreneurship, rural development, rural management, traditional knowledge, women entrepreneurship and Indian way of knowledge management.
However, ‘Rural Entrepreneurship Development in Liberalised Era’ is an attempt to further the vision of SAVERA in the field of entrepreneurship.  Collectively, the book puts forward the idea of rural entrepreneurship with Indian perspective. Since the existing literature suggests that entrepreneurship is a powerful tool to run a sustainable economy.   Therefore, it becomes obligatory to produce a complete literature of rural entrepreneurship. The present edition is a collection of scholarly research papers on the various concerns of rural entrepreneurship development.
About the Author
Dr. Amit Kumar  Dwivedi Asst. Professor, Entrepreneurship Development Institute of India Amit K. Dwivedi, Ph.D.(University of Lucknow), holds post-graduation (2004) in Finance and Accounts from D. D. U. Gorakhpur University & Graduation (2002) from Osmania University, Hyderabad. Currently, he is an Assistant Faculty at Entrepreneurship Development Institute of India (EDI) Gandhinagar. Prior to this he has served Indian Institute of Management (IIM-A) Ahmadabad as an Academic Associate. Dr. Dwivedi is Associate-Editor of International Journal of Commerce and Management Studies, Editorial & Review Board member for Humanities & Social-Science and also Member of Scientific & Technical Committee in World Academy of Science, Engineering & Technology (WASET) France, Editorial Board Member of Researchers World (International Journal), India, Associate-Editor of International Journal Shodh-Sanchayan (bi-lingual), Review Board Member of International Academy of Business & Economics (IABE), and Senior-Member of International Association of Computer Science and Information Technology, (Singapore). Apart from editorial work, he has sizeable research publications (around 30) to his credit. He has contributed 2 working papers for Indian Institute of Management, Ahmadabad. Dr. Dwivedi has presented (more than 20) research papers in International and National Conferences. He has also participated in different radio-talks on rural-empowerment and entrepreneurship development at All India Radio. Dr. Dwivedi has also conducted two entrepreneurship development programmes for Tata Steel Rural Development Society (TSRDS), Jamshedpur, Jharkhand.

Dr. Anita Sukhwal Professor, Pacific University, Udaipur (India) Anita Sukhwal, is designated as Professor, Pacific Institute of Management and Technology, Pacific University, Udaipur. Before Joining Pacific Group Dr. Sukhwal was Heading the ICFAI institute, Udaipur as the Vice-Principal . She got the Doctoral degree in Marketing - Business Strategy from Faculty of Management Studies, Udaipur. She is a Consultant to Renowned Marketing Research  Company , Ogilvy and Mather- Mumbai. Dr. Anita was awarded the Duke of Edenburg award for N.C.C from British Council, England and Maharana Foundation Award for Best Contribution in N.C.C by Menaka Gandhi (1997). Dr. Sukhwal has more than 15 Years of Academic, Administrative Experience. Her Professional Experience includes Trainings and MDPs in Corporates. With a Degree of MBA (Marketing) and M.Com (Business Administration) to her credit, She is a Master in RDBMS and Oracle. She has written more than 9 Research Papers in ISSN numbered Journals and has presented Papers in more than 5 International and 8 National Conferences which include papers presented in Oxford University, London and IIM-Ahmedabad.
Table of Contents
  • Developing Agribusiness Strategies for Bangladesh An Analysis
  • Economic Implication of Mahatma Gandhi National Rural Employment Act on life of Rural People
  • Women in the Entrepreneurial World
  • Contract Farming : A Boon to Rural Agricultural Economy of India
  • Problems and Prospects of Poultry Industry in India
  • Women Entrepreneurs in India : A Retrospect
  • Research in Entrepreneurship : Doctoral Dissertation in India During 2000-2008
  • Generation of Rural Employment in India Beedi Industry
  • Entrepreneurship Development Among Ginger Cultivators in Nagaland
  • The Development of Entrepreneurship in India Rural Areas
  • Need for an hour : Customer Relationship Management Practices and Performance in Agribusiness Firms
  • Dairying A Potential Tool for Rural Entrepreneurship
  • Agriculture Supply chain Management through rural-urban Haats Relationship
  • Agri-Tourism-Pure Holidayism Practice : For Agri Entrepreneurship Development and Management
  • A Study on Job Satisfaction at Swakrushi Women’s co-operative Dairy Mulukannor
  • Women Entrepreneurship Development and its impact on rural economy – a case study
  • Rural Entrepreneurship Development through Mass Media and Emerging Technologies
  • Obstacles and Opportunities before rural enterprises in India : An analytical study
  • Entrepreneurship Development in Rural Areas

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